Decoding the Price Puzzle

Decoding the Price Puzzle



Piotr Ciszewski


Cost Management

Unveiling the Costs of Building a Valuable Business Website

In the dynamic landscape of today's digital age, the internet wields immense power as a marketing, sales, and business tool, capable of propelling your business toward unprecedented success. It offers a tremendous opportunity to reach a vast audience, attract loyal customers, and streamline various business operations. However, to harness this potential, you need more than just an ordinary website; you require a robust, powerful, and efficient Content Management System (CMS) that abounds in functionality and allows for seamless future development. At FNX Group, we firmly believe that TYPO3 is the ultimate solution, empowering you to create sophisticated and complex web projects that will supercharge your business. Now, you may wonder about the cost of undertaking such a project with TYPO3 and what factors influence the final price. Allow us to provide you with a comprehensive insight!

The Significance of a Well-Designed Website

A website goes far beyond being a mere online presence; it serves as a dynamic platform for creating and enhancing your brand image. With carefully curated content, captivating graphics, and effective communication, your website becomes a medium to sculpt the narrative about your company, leaving a lasting impression on potential customers.

Beyond Visual Appeal

The significance of a well-designed and thoughtfully crafted website extends beyond its visual appeal. In addition to being aesthetically pleasing, it becomes a powerful tool for analyzing user behavior, gathering invaluable data to fine-tune your marketing campaigns, and acting as a lead generation powerhouse. Automating various business processes offers boundless opportunities, alleviating the workload on your human teams and resulting in tangible cost savings.

Factors Influencing Website Costs

When considering the cost of building a website, it's vital to take multiple aspects into account. Naturally, there are the fundamental expenses like website domain, hosting, and SSL certificates, but the major and more diverse costs arise from graphic design and website development. Additionally, maintenance and the ability to scale your website over time should not be overlooked.

TYPO3 as a Powerful Determinant

Perhaps the most crucial determinant of the website's cost lies in the technology and CMS upon which it is built. The landscape offers an abundance of CMS options, each with its unique features. However, at FNX Group, our unwavering preference is TYPO3 CMS, and for good reason. This powerhouse CMS is designed as an enterprise-class solution from the outset, ensuring scalability to suit even the most ambitious business goals. Its flexibility and long-term cost-effectiveness set it apart from other systems, making TYPO3-based websites versatile enough to fulfill diverse roles, be it informational, sales-oriented, or marketing-centric. By embracing TYPO3, your website can be tailor-made to suit your business and customer needs precisely. If you're curious about the extensive capabilities of a TYPO3-based website, explore the possibilities right here.

Long-Term Investment Perspective

Building a website should not be perceived as a short-term expense, but rather as a strategic long-term investment. Typically, companies undertake online services once every few years, or even more than a decade apart. Therefore, choosing the right CMS at the outset can spare you from frequent and extensive overhauls. The CMS you opt for should boast easy scalability and guarantee the security of your system. In this regard, TYPO3 stands out as a reliable choice. Base your decision not solely on cost but also on the CMS's potential to shield your website from vulnerabilities, maintain stability over time, offer user-friendly interfaces, and facilitate future optimization and scaling as your business inevitably grows.

Planning for Website Development

Estimating the cost of building a website requires a detailed understanding of its business goals, intended functionalities, and projected size. To successfully embark on this journey, envision what actions your website's visitors will take and how your site will fulfill your business objectives.

Consider a practical example: Suppose you wish to create a website for a hotel. Naturally, you'd include essential details like location, rooms, and facilities. However, it would be equally vital to incorporate features that allow users to make bookings directly on the site or integrate with popular rating and booking services. In contrast, if your business operates in the B2B sector and you're keen on developing an order placement and tracking website, you'll need to implement secure login functionalities and seamless operations for customers' accounts. For placing orders, further integration with your ERP and warehouse systems will become necessary.

Precise planning during the initial stages of website development lays the groundwork for accurate cost estimation. Your findings, encapsulated in a project brief, will serve as the foundation for estimating the scope of work involved in web development.

Discovery Sessions for Complex Projects

At times, gathering requirements for your website can be a complex process, particularly if you lack in-depth knowledge about the system's functionalities. In such cases, or if you're unable to shoulder the additional workload, you can opt for "discovery sessions," a series of workshops aimed at defining the website's requirements and specifications. At FNX Group, we conduct these discovery sessions, which typically span between 40 and 60 hours. During these workshops, a specialist will expertly guide you through the process, highlighting critical factors and asking insightful questions. The output of these sessions is the invaluable System Requirements Specification (SRS) document, not only enabling accurate project pricing but also aiding in technology selection, identifying potential integrations, and providing developers with a comprehensive understanding of the service's purpose and functionality. Armed with the SRS, you can then approach any software house, and based on the document, they will prepare a detailed quote and subsequently commence work on the project.

Pricing Methodology

When it comes to pricing web development projects, FNX Group adopts the time & material approach, basing costs on workhours. By having a clear grasp of the project's scope, we can accurately gauge the time required for completion. Furthermore, a detailed understanding of the requirements and content for each page allows us to provide precise cost estimates. As the specification requirements grow more detailed, the quote becomes even more accurate.

Upon concluding the design phase, the actual website development process takes center stage. The construction of a website involves several distinct stages, commencing with an in-depth analysis to establish the scope of work. This leads to the design phase, which extends beyond the realm of graphic design alone. While many customers opt to hire their graphic designers, the software house's involvement often goes beyond that, ensuring a holistic approach to design. After finalizing the design, the exact web development process begins. A professional software house, like FNX Group, adheres to the principles of DevOps, enabling continuous integration (CI), continuous delivery and deployment (CD), alongside stringent quality checks (QA). Finally, the website is launched and necessitates ongoing maintenance and support.

Comprehensive Evaluation for Pricing

At FNX Group, we carefully consider numerous elements when estimating prices for web development. These encompass the development environmental setup, frontend development, backend development, configuration, navigation and templates, content elements, modules, content migration, various integrations with external applications, multilingualism, deployment to production, quality assurance, and project management and communication. A comprehensive evaluation ensures that no aspect is overlooked, providing clients with transparent and reliable pricing for their projects.

Factors Influencing Web Development Costs

In the vast and diverse market, website costs can vary significantly. As you explore different budgets, you may find yourself questioning the origins of such disparities. The truth is, various factors influence the pricing of web development projects, including the technology used, the type of website, its scope and size, and the required features. However, the selection of a software house to build your website plays a significant role in the equation. Each software house possesses distinct skills, experiences, business maturity levels, and operates within specific niches. While the market abounds with offers from various companies and freelancers, choosing an experienced group of specialists proves invaluable. A seasoned team can offer expert advice on the best solutions and technologies, equipped with the necessary tools for project management. Embracing the services of such a software house guarantees a website that aligns precisely with your unique needs and meets your exacting standards. Moreover, when it comes to large projects, which often involve thousands of workhours, collaborating with a reputable software house ensures that your website is built efficiently and promptly.

Long-Term View on Cost

It is crucial to understand that cost should be viewed from a long-term perspective. Opting for a low-cost solution, while initially enticing, may ultimately result in higher expenses over time. A more affordable CMS may seem attractive, but it could fall short when your business expands, requiring a complete rebuild from scratch. If your ambition extends beyond a simple business card-style website and encompasses substantial improvements and business acceleration, be prepared for a more substantial investment. Advanced website functionalities carry the promise of specific savings for your company, such as optimized processes and automation.

Investing in Professional Website Design

The investment in a professionally designed website provides a superior return on investment compared to other forms of advertising, helping you fulfill your business objectives effectively. Whether your aim is to attract new customers, promote your business, or elevate your income levels, a website should undoubtedly be at the forefront of your strategy. The cost of designing a website may fluctuate based on specific needs, complexity, and desired functionality. Nevertheless, one undeniable truth remains: a professional website represents a worthwhile investment. Its enduring benefits manifest over time as it rises to meet the challenges and tasks set before it.


In conclusion, as you embark on the journey of building a business website, approach it with a futuristic mindset. Carefully consider the significance of your website, both as a marketing tool and a robust platform for conducting business. Choose a CMS that empowers you with flexibility, scalability, and security, allowing your website to evolve with your business. Embrace the expert guidance of seasoned professionals, as their experience and skills will guide you toward an optimal solution. Remember, a website is more than just a virtual entity; it's an essential driver of success that delivers a remarkable return on investment. As you lay the foundation of your digital presence, rest assured that a well-designed and strategically crafted website will undoubtedly stand as a beacon of triumph amidst the vast digital landscape.

In a nutshell: Common Factors Affecting Website Price:

  1. 1. Functionality and Complexity:
    • - The number of features and functionalities required on the website.
    • - Complexity of integrations with external systems and applications.
    • - Advanced features like e-commerce, user portals, and custom modules.
  2. 2. Design and Graphics:
    • - Level of customization and uniqueness in the website design.
    • - Complexity of graphics, animations, and multimedia elements.
  3. 3. Content and Pages:
    • - Amount of content to be created or migrated to the website.
    • - Number of pages and their complexity.
  4. 4. Multilingual Support:
    • - Additional cost for implementing multilingual support.
    • - Translation and localization expenses.
  5. 5. Development Hours:
    • - Estimated time required for frontend and backend development.
    • - Complexity of coding and customization.
  6. 6. Project Management and Communication:
    • - Involvement of project managers and communication protocols.
    • - Ongoing communication and updates during the development process.
  7. 7. Quality Assurance:
    • - Testing and quality assurance efforts to ensure a bug-free website.
    • - Integration testing, performance testing, and security checks.
  8. 8. Scalability and Future Proofing:
    • - Cost considerations for ensuring the website can scale with business growth.
    • - Future development and maintenance requirements.
  9. 9. Assess Long-term Value:
    • - Evaluate the long-term benefits and return on investment (ROI) of the website.
    • - Consider cost-effectiveness and scalability of TYPO3 for future growth.
  10. 10. Plan for Maintenance and Support:
    • - Account for ongoing maintenance and support costs after the website launch.
    • - Discuss maintenance packages with the development company.